Samsung is a force to be reckoned with, and during these past several years the Korean giant has enjoyed tremendous success. Samsung smartphones are more popular than ever before, and the best thing about it is that the company intends on broadening its horizons even further. How? Well, aside from experimenting with new technologies and testing the waters in new market segments (such as the growing smartwatch market), Sammy plans on further solidifying its position in the smartphone and tablet niche.
Earlier today, the company has revealed its earnings for Q4 2013, and it seems that there’s a higher demand for Samsung smartphones and tablets than ever before. Aside from this, the company has also revealed some interesting details concerning its future plans. We’ve already mentioned that the manufacturer intends on creating a new tablet category, and that it will continue to expand on the existing Galaxy Tab line-up. But what about smartphones? Join us below for details.
Samsung Bets on Big Screen Smartphones
During the Result Report Conference Call, Samsung’s Executive Director, Hyunjoon Kim, has revealed that the Korean company is determined to reinforce its big screen smartphone strategy. According to its sayings, Samsung has been the leading big screen smartphone supplier since the original Galaxy Note entered the scene back in 2011. We agree.
In any case, Hyunjoon Kim has revealed that this year, Sammy intends on delivering more 5-to-6 inch smartphones, solidifying its position in this particular market segment. In addition, these devices will supposedly come in all sorts of flavors and will differentiate themselves through their displays. We’re thinking that these large screen devices will cover not only the high-end market segment.
Last but not least, features such as multi-window and the functionality of the S Pen will be greatly improved. It makes sense, given the fact that increased productivity is one of the main reasons why anyone would want to purchase a phablet.
That’s all for now, but we’ll keep you up to speed as soon as we find out more. Meanwhile, feel free to take a guess at what kind of phablets Samsung might launch in the foreseeable future.